Blogging as A Content Marketing Strategy

Blogging for Humans, Not just Search Engines

A strong blog writing and distribution strategy can add another entry point to your sales funnel. At Adhesion, we do quality over just churning out blogs that are inundated with high-level keywords.

Your readers are humans. So it is important that your blog writing serves user intent and not just game search algorithms. Plus, you cannot really game Google's ranking algorithms as effectively nowadays as search visibility is increasingly dependent upon the moving goalpost of content quality (generally about being well-written, contextually accurate and objectively relevant).

    Blog Writing Outpostbuildings

    We Follow the Most Updated Best Practices in Blog Writing

    Our goal is to build up your topical authority, leave a lasting good first impression with your prospects, and outrank your competitors.

    • Focus on the brand
    • Post fresh content regularly
    • Have clear call-to-action
    • Tailor blogs to different types of website visitors
    • Update older but top-performing blogs
    • Be 100% relevant

    Blogs are top-of-funnel assets that are very effective in attracting potential customers to your website. We write blogs that help define your brand, showcase your expertise, and accelerate conversion by answering customers' top questions!

    Get in touch!

    0800 234 374  •  Mon–Fri  •  8:30am–5pm

    Fully certified, year after year.

    Our reputation goes hand-in-hand with our team’s dedication to best practice. As a registered Premier Google Partner, our team refreshes our certifications every 12 months — A tradition we started over a decade ago. To stay ahead, we are always looking forward to upcoming certifications for online advertising, website development and search engine optimisation.