Reddit Ads Management

Reddit Ads Management

reddit ad

Reddit is where people go when they want real answers without marketing fluff. Adhesion’s Auckland-based team provides expert Reddit Ads management for NZ businesses, helping you advertise in specific interest groups without annoying the users.

Results

We're good at cost-effective growth and lead generation

  • ~5.0x avg. ROI on our clients' ad spend
  • 5%+ Clickthrough rate for 90% of our campaigns
  • 30million clicks
  • $30million ad spend managed

How Reddit works differently

Unlike traditional social media where users passively scroll, Reddit is a network of highly engaged, active communities. We help New Zealand brands tap into these specific interest groups to reach buyers who are actively researching, comparing vendors, and seeking authentic advice.

Jim's Group
Bayleys
Client logo
Waste Management
Client logo
2 Cheap Cars
Client logo
Harcourts
Amnesty International
Client logo
Jim's Group
Bayleys
Client logo
Waste Management
Client logo
2 Cheap Cars
Client logo
Harcourts
Amnesty International
Client logo
Jim's Group
Bayleys
Client logo
Waste Management
Client logo
2 Cheap Cars
Client logo
Harcourts
Amnesty International
Client logo
Jim's Group
Bayleys
Client logo
Waste Management
Client logo
2 Cheap Cars
Client logo
Harcourts
Amnesty International
Client logo
Roof Repair Specialists
Client logo
Destination Waiheke Island
Carpet Master
Dental Today
Direct Tyres & Auto
Orsini Fine Jewellery
Client logo
Client logo
HealthPost
Roof Repair Specialists
Client logo
Destination Waiheke Island
Carpet Master
Dental Today
Direct Tyres & Auto
Orsini Fine Jewellery
Client logo
Client logo
HealthPost
Roof Repair Specialists
Client logo
Destination Waiheke Island
Carpet Master
Dental Today
Direct Tyres & Auto
Orsini Fine Jewellery
Client logo
Client logo
HealthPost
Roof Repair Specialists
Client logo
Destination Waiheke Island
Carpet Master
Dental Today
Direct Tyres & Auto
Orsini Fine Jewellery
Client logo
Client logo
HealthPost

Target interests, not just demographics

Target interests, not just demographics

On traditional platforms, you target basic demographics like age and location. On Reddit, you target specific communities called subreddits. Whether you want to reach Kiwis talking about personal finance or IT directors discussing network security, your ads appear right where those relevant discussions are happening.

  • Best for: B2B software, e-commerce, tech products, and professional services.

  • How it works: Target specific subreddits, keywords, and topics.

Reach buyers who are researching

Reach buyers who are researching

Many people add the word "reddit" to their Google searches because they want independent opinions rather than SEO articles. Advertising on Reddit puts your brand in front of buyers while they are actively comparing options and looking for advice.

  • Why it works: Catches buyers who are looking for real user reviews.

  • Cost: Generally lower cost-per-click than LinkedIn or competitive Google keywords.

  • Location: Target all of New Zealand or local communities like r/newzealand and r/auckland.

Standard corporate ads don't work here

Standard corporate ads don't work here

Reddit users ignore glossy display banners and corporate jargon. If your ad looks like traditional marketing, people will scroll past it or criticise it in the comments. To get results here, the copy needs to be direct, helpful, and written in plain English.

  • Ad formats: Promoted posts, video ads, and conversation threads.

  • Copy approach: Simple, useful text that reads like a normal post.

  • Comments: You choose whether to leave ad comments open or turned off.

Testimonials

What our Social Media Ads clients say

We have reached out to Adhesion to do an audit on our Social Media ads after the ads created by another agency didn't bring the results we were hoping to see. They provided great well substantiated feedback very quickly and we decided to make the switch. The team worked really hard and have set up our new ads in an incredibly short time frame as we needed to get going to achieve our launch objectives. Within a day of running the new ads we have seen a huge increase in traffic and conversion to our website. Especially Peter Volkov has been incredibly responsive and really great to deal with. We are now expanding our ads and also adding Google Ads to the scope. We are looking forward to seeing more great results. Thanks team!

Our team at Logotech has worked with Adhesion for several years now, and the experience has been exceptional. We deal mainly with Thomas Hill (SEO Manager) and Jennifer Christie (Senior Account Manager), both of whom have been absolutely invaluable. They have successfully steered Logotech in the right direction, providing expert guidance every step of the way... They also helped us build our brand through a much stronger social media marketing strategy. The enhancements and improvements they implemented are really paying off now. We are seeing a noticeable increase in high-quality inquiries coming through our website. We highly recommend Adhesion for their expertise, dedication, and proven results!

We’ve been working with Adhesion for many years now and they’ve been great to work with. Super friendly, easy to deal with, responsive, and always willing to work closely with us to understand our business needs. Big shout-out to Jen, Thomas, and Mackenzie for all the support over the years!

We moved to Adhesion from another agency and we have been nothing but impressed with their exceptional service. With Jen and Ricki-lee's support we now have clarity on our strategy and the performance of our campaigns has significantly improved. Jen is a truly dedicated account manager who goes above and beyond for her clients. Highly recommend Bobby, Jen, Ricki-lee, Thomas and the team at Adhesion

We have been working with Ricki-lee from Adhesion with our online marketing for a while now and I can tell you she is full of great ideas for getting people interested and contacting our business. In fact, Ricki-lee is now a very important part of our team, and I can't recommend her, and the team behind her, highly enough.

Adhesion, Jen & Court have taken our online marketing strategy from strength to strength over the many years we have been using them for Gordon Harris. Courteney is an absolute star! Their knowledge is deep and broad, keeping us up to date with the latest opportunities to make our campaigns work better. Highly recommend.

I highly recommend Jennifer, our Account Manager at Adhesion. She has bought us through years of business in a difficult industry. Highly recommended

Adhesion have consistently provided great service for the past 9 years that I have worked with them. The team is friendly, helpful and knowledgeable. Thank you to Jen, Peter and Courteney for all of your hard work and guidance.

A huge thank you to Adhesion, and especially to Ricki-lee, for being an absolute rockstar with my ad campaigns! From the very start, she’s been incredibly responsive—always quick to answer any questions and on top of everything to make sure my ads are running smoothly. I love how creative she is, the way she puts the ads together is just perfect! She continuously monitors and optimizes them, making sure they perform at their best. If you're looking for someone who truly cares about your success and delivers amazing results, Ricki-lee is the one!

We've been working with Courteney from Adhesion for a year now and it's one of the best business decisions we've made. The growth in online sales, as well as in-store referrals, is testament to Courteney’s expertise. Her communication is superb, she offers practical advice, and nothing is a problem. Highly recommend!

Working with Jennifer from Adhesion has been a real asset to our business. She’s proactive, reliable, and always focused on helping us achieve better results. I’ve come to trust her judgment and appreciate the way she partners with us to navigate a competitive environment. Having someone like Jennifer on our side gives us confidence that we’re making the right moves to grow our business.

I've had the pleasure of working with the Adhesion team for years, and they have consistently provided professional and valuable services. The entire team is fantastic to work with, and Courteney, in particular, stands out for her attentiveness and responsiveness. Her keen attention to detail and dedication to delivering top-quality service have greatly benefited our projects. I highly recommend Adhesion for their expertise, reliability, and outstanding customer support.

I have been using adhesion for about 2 months now and my ads and revenue has increased significantly, not too mention there customer service is 5 star. I will carry on working with this company and Rueben Thank you for great work. I highly recommend after using many different agency’s over the last 2 years in NZ and AU. Thanks Again

James Roberts SPORTZONE

Adhesion Marketing - how lucky I am to have been referred to you guys! I don't want to bore anyone with the long list of woes I suffered in the course of previous forays into - what seems to me - to be a virtually unregulated industry. Suffice it to say I appreciate your holistic approach, your expertise, your integrity, your billing transparency and, above all, the fact that you steer well away from the 'bulls...t baffles brains' approach when you deal with clients. Tony, Jessica and Martine and the rest of the team I have not had direct dealings with - you have earned my highest commendations.

Carlene du Toit

The team have been fantastic at Adhesion with real, actionable advice and results. We work in a narrow industry where our audience is not as digital savvy as the rest of the world has become used to. We are seeing increased conversions and better lead quality and it's been a great journey so far. Thanks crew, much appreciated!!

Zivana Anderson

When Reddit Ads are a bad idea

Reddit isn't the right fit for every business. We will tell you to spend your budget somewhere else if:

You provide emergency local services

If someone has a leaking pipe in Wellington or locked their keys in a car in Auckland, they aren't browsing Reddit for a tradesperson. They are on Google Search. Emergency services belong on Google Ads.

Trades & Home Services Marketing

Your customer service has a poor reputation

Reddit users will look into your background. If your company has a pattern of bad reviews or unresolved complaints, running ads here will just draw negative comments. Fix the customer experience first.

5 star Google reviews

Transparent Reddit Ads pricing and management fees

We do not hide our costs or lock you into fixed contracts. You control your ad budget, starting from as little as $10 per day, which you pay directly to Reddit.

  • One-off setup fee: New campaign setups start from $499. This covers building out the account structure, setting up conversion tracking, and launching the initial ads.
  • Monthly management fees: You always know exactly what you are paying. See more details in the pricing table below.
Monthly Reddit Ad SpendAdhesion Management Fee

Up to $300

$239

Up to $450

$289

Up to $600

$339

Up to $900

$399

Up to $1,200

$439

Up to $1,500

$469

Up to $2,000

$529

Up to $2,500

$589

Up to $3,500

$699

Up to $4,500

$779

Up to $6,000

$839

Up to $10,000

$999

Up to $15,000

$1,399

Up to $20,000

$1,799

Up to $25,000

$2,099

Up to $30,000

$2,499

Above $30,000

POA

We help you build higher brand trust on Reddit

If you want to reach audiences that ignore standard advertising, get in touch with our Auckland team. We can review your industry and let you know if Reddit is worth testing.

Adhesion Digital Marketing Team
Analytics and Reporting
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Adhesion Digital Marketing Team
Analytics and Reporting
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Adhesion Digital Marketing Team
Analytics and Reporting
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Auckland Digital Marketing Team
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Auckland Digital Marketing Team
Adhesion Digital Marketing Team
Analytics and Reporting
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Digital Marketing Meeting
Auckland Digital Marketing Team
Auckland campaign manager
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Adhesion Auckland digital marketing team
Digital Marketing Meeting
Auckland Digital Marketing Team
Auckland campaign manager
Auckland Digital Marketing Team
Auckland Digital Marketing Team
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Adhesion Auckland digital marketing team
Digital Marketing Meeting
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Auckland campaign manager
Auckland Digital Marketing Team
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Frequently asked questions about Reddit Ads

If you cannot find the answer to your questions here, feel free to contact us and we will get back to you right away.

Yes, noticeably cheaper. LinkedIn clicks often cost between $15 and $30. Reddit has a large audience of business owners, IT professionals, and software developers, letting us reach decision-makers at a much lower cost per click.

No obligation. Avg. response 3 hrs.

Stop losing leads to your competitors / wasting ad spend.