Google Ads Management

Top Google Ads Management & PPC Agency in Auckland & NZ

Auckland Digital Marketing Team

As a certified Google Premier Partner in Auckland, Adhesion provides expert Google Ads and PPC management for NZ businesses. We build targeted Search, Performance Max, and AI-driven campaigns to maximise your Return on Ad Spend (ROAS).

Results

We're good at cost-effective growth and lead generation

  • ~5.0x avg. ROI on our clients' ad spend
  • 5%+ Clickthrough rate for 90% of our campaigns
  • 30million clicks
  • $30million ad spend managed

Targeted PPC Advertising & Search Engine Marketing (SEM) for Your Business

Unlike many others, we do not use a generic template for every client. We build specific campaign structures based on whether you need to generate local leads or scale your online product sales.

Jim's Group
Bayleys
Client logo
Waste Management
Client logo
2 Cheap Cars
Client logo
Harcourts
Amnesty International
Client logo
Jim's Group
Bayleys
Client logo
Waste Management
Client logo
2 Cheap Cars
Client logo
Harcourts
Amnesty International
Client logo
Jim's Group
Bayleys
Client logo
Waste Management
Client logo
2 Cheap Cars
Client logo
Harcourts
Amnesty International
Client logo
Jim's Group
Bayleys
Client logo
Waste Management
Client logo
2 Cheap Cars
Client logo
Harcourts
Amnesty International
Client logo
Roof Repair Specialists
Client logo
Destination Waiheke Island
Carpet Master
Dental Today
Direct Tyres & Auto
Orsini Fine Jewellery
Client logo
Client logo
HealthPost
Roof Repair Specialists
Client logo
Destination Waiheke Island
Carpet Master
Dental Today
Direct Tyres & Auto
Orsini Fine Jewellery
Client logo
Client logo
HealthPost
Roof Repair Specialists
Client logo
Destination Waiheke Island
Carpet Master
Dental Today
Direct Tyres & Auto
Orsini Fine Jewellery
Client logo
Client logo
HealthPost
Roof Repair Specialists
Client logo
Destination Waiheke Island
Carpet Master
Dental Today
Direct Tyres & Auto
Orsini Fine Jewellery
Client logo
Client logo
HealthPost

Hyper-targeted Search for trades and local services

Hyper-targeted Search for trades and local services

Because the New Zealand market is small, using broad keywords just drains your budget. We build highly targeted Search campaigns focused on your exact services, specific audiences, and precise geographical areas. This ensures you only pay for clicks from locals actively looking to book a job or request a quote today.

  • Best for: Trades, professional services, B2B, and local service providers.

  • Primary goal: High-quality lead generation, phone calls, and direct quote requests.

  • Typical timeline: 1 to 3 months to gather data, refine targeting, and stabilise the cost per acquisition.

Search & Remarketing for B2B and professional services

Search & Remarketing for B2B and professional services

High-value leads require a longer sales cycle. We use precise Search campaigns to capture initial intent, and deploy Demand Gen visual ads to handle your remarketing. This keeps your business in front of key decision-makers after they leave your website. When your goal shifts strictly to acquiring net-new leads, we activate Google's Prospects Mode to exclude past visitors and ensure your budget only targets fresh prospects.

  • Best for: Professional services, B2B companies, and high-ticket service providers.

  • Primary goal: High-quality form submissions and re-engaging past website visitors.

  • Key placements: Google Search, YouTube, and Google Maps.

Google Shopping & Performance Max for e-commerce

Google Shopping & Performance Max for e-commerce

We put your products right at the top of the search results. Through Merchant Center, we manage your complex product feeds and run tightly controlled Performance Max campaigns to maximise your online sales without letting Google's automated bidding overspend.

  • Best for: E-commerce stores and national brands.

  • Primary goal: Direct online sales and measurable Return on Ad Spend (ROAS).

  • Technical requirement: Demands a clean, well-managed Google Merchant Center product feed.

An Integrated SEO and PPC Agency

We build backend tracking so you never have to guess if your ads are actually working. Good quality data amplifies your return on ad spend.

  1. 01Ensure every marketing dollar is accurately measured.
  2. 02Track real business outcomes like phone calls, bookings, sales and contact form submissions, not just website clicks.
  3. 03We use tools like Google Tag Manager, server-side tracking, conversion APIs, and call tracking system.

We set up Google Tag Manager and conversion APIs properly from the start. This means you can see exactly which ads generate real phone calls, form submissions, and online sales, rather than just guessing.

Accurate tagging and tracking

Here's our modern tech toolkit

Google Analytics
Google Search Console
Google Cloud Logo
MICROSOFT CLARITY LOGO
Facebook pixel
ChatGPT logo
ahrefs logo
Next.js Logo
GitHub logo
Vercel logo
Netlify logo
Prismic
Cursor logo
Youtube logo
Microsoft Bing logo
Reddit logo

Navigating AI in Google Search

Search is changing, and traditional text ads are no longer enough. We use Google's latest AI ad formats to put your business directly inside the new conversational search results.

Getting into AI search answers

When people ask Google for recommendations, the AI now writes a direct response. We set up Conversational Discovery ads and Highlighted Answers so your business is the actual service the AI recommends.

AI Shopping and Direct Offers

For online stores, we use the new AI Shopping ads to get your products recommended directly in Google's AI overviews. We can also set up Direct Offers to show custom discounts right inside the AI response.

Business Agent for Leads

To capture high-intent prospects quickly, we can deploy the Business Agent for Leads. This places a conversational chatbot directly inside your search ad, allowing potential customers to ask questions and get pre-qualified before they even click through to your website.

Adhesion Digital Marketing Team

Testimonials

What our Google Ads clients say

We've recently partnered with Adhesion to manage our Google Ads campaigns, and we're already seeing positive results. Traffic to our targeted service pages has increased, and we're starting to see stronger engagement from the areas and services we're focusing on. The team have been professional, responsive, and easy to work with throughout the setup and optimisation process. They took the time to understand our business, our service areas, and our goals, and have provided clear communication and reporting along the way.

Support Ruahine property works

Having worked with Jen and the Adhesion team for the past four years, I can confidently recommend them for their deep expertise in digital advertising, particularly in the ever-evolving Google Ads space. The level of care and attention we receive as a client is exceptional. Their thoughtful, detail-driven approach aligns closely with how we value craftsmanship in our own work. From fortnightly check-ins to adjusting our needs of different monthly reporting and ongoing communication, I have complete confidence that our campaigns and budget are being carefully managed and continually refined by Jen and the wider Adhesion team.

Our company Planet Earth Travel were so pleased to have worked with Adhesion over many years to do our Google Ads. Their team did a run through of our website to identify areas of improvement before even building ad campaigns. Excellent added value that we never even thought about! We worked with Jenny & Thomas, and they did a fantastic job. So easy to work with and very approachable with great advice. We highly recommend Adhesion!

I must have the best personal client manager in the world. Peter is always on the case checking my Google Adverts. My Google adverts had been paused due to concerns that I existed. Peter discovered this and pulled out all the stops to ensure that I existed again. Google Adverts are back up and I'm getting an 11% conversion rate.

Adhesion started managing the Google Add campaigns and profile for The Fantail House stores 3 months ago. Their results have been outstanding for us and the upshot is a good increase in sales volume. They have the perfect characteristics of youth and intelligence that comes with experience to make them very effective players in this competitive space.

We've been with Adhesion for a couple of years now, and they've consistently provided prompt and reliable support. Thanks a lot team for your expert advice and exceptional service throughout this time. Our Google Ads have been performing much better in recent months, thanks to your hard work and dedication. Our recent experiences with Ricki-Lee and Jennifer have been fantastic—it’s such a relief to know that we can be in contact anytime we need. It truly feels personal. Thanks again, ladies! 😊

Sandeep Nagpal

I couldn't recommend these guys enough. Between Jen, Rueben, Courteney and Alex they've taken our business from complete startup with no Google footprint to a huge amount of great quality converting traffic. They're always on hand no matter how big or small the request is. I've learnt heaps about Google and how best to use it within the business. Thanks Team!

Alyce Boyle

Peter has done a great job running my google ads - highly recommended.

I worked with Reuben @ Adhesion through a previous business which was sold and a new start up business of mine. Very prompt at setting up new campaigns, sorting issues and implementing changes. Nothing was ever an issue and all campaigns delivered acceptable results. Would recommend to any small business owner looking for a more personal agency.

I would like to say that Reuben Nel from Adhesion has been of excellent assistance with our google words campaign. He has excellent knowledge and insight and could communicate that in an easy and understandable way. I would certainly recommend Reuben to you

We've been working with Courteney from Adhesion for a year now and it's one of the best business decisions we've made. The growth in online sales, as well as in-store referrals, is testament to Courteney’s expertise. Her communication is superb, she offers practical advice, and nothing is a problem. Highly recommend!

I have been using adhesion for about 2 months now and my ads and revenue has increased significantly, not too mention there customer service is 5 star. I will carry on working with this company and Rueben Thank you for great work. I highly recommend after using many different agency’s over the last 2 years in NZ and AU. Thanks Again

James Roberts SPORTZONE

Adhesion Marketing - how lucky I am to have been referred to you guys! I don't want to bore anyone with the long list of woes I suffered in the course of previous forays into - what seems to me - to be a virtually unregulated industry. Suffice it to say I appreciate your holistic approach, your expertise, your integrity, your billing transparency and, above all, the fact that you steer well away from the 'bulls...t baffles brains' approach when you deal with clients. Tony, Jessica and Martine and the rest of the team I have not had direct dealings with - you have earned my highest commendations.

Carlene du Toit

The team have been fantastic at Adhesion with real, actionable advice and results. We work in a narrow industry where our audience is not as digital savvy as the rest of the world has become used to. We are seeing increased conversions and better lead quality and it's been a great journey so far. Thanks crew, much appreciated!!

Zivana Anderson

Transparent Google Ads pricing and management fees

We do not hide our costs or lock you into fixed contracts. You control your ad budget, starting from as little as $20 per day, which you pay directly to Google. If you are setting up a new account, you might qualify for up to $2,500 in Google Ads promotional credit.

  • One-off setup fee: New campaign setups start from $499. This covers a full review of your Google Analytics, setting up your conversion tracking, and building your campaigns properly from day one.
  • Monthly management fees: You always know exactly what you are paying. See more details in the pricing table below.
Monthly Google Ad SpendAdhesion Management Fee

Up to $600

$339

Up to $900

$399

Up to $1,200

$439

Up to $1,500

$469

Up to $2,000

$529

Up to $2,500

$589

Up to $3,500

$699

Up to $4,500

$779

Up to $6,000

$839

Up to $10,000

$999

Up to $15,000

$1,399

Up to $20,000

$1,799

Up to $25,000

$2,099

Up to $30,000

$2,499

Above $30,000

POA

We excel in delivering cost-effective growth since 2007

It takes expertise to make the most out of your Google Ads budget in the unique New Zealand market. We have almost 20 years of experience to know what works the best.

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Frequently asked questions about Google Ads

If you cannot find the answer to your questions here, feel free to contact us and we will get back to you right away.

Hiring a certified Google Premier Partner agency in NZ ensures your budget is not wasted on broad, irrelevant searches. A dedicated agency provides professional bid management, competitor analysis, and advanced conversion tracking to maximize your Return on Ad Spend (ROAS).

No obligation. Avg. response 3 hrs.

Stop losing leads to your competitors / wasting ad spend.