ChatGPT Ads Management
New ad channels do not come around often. Adhesion’s Auckland-based team provides ChatGPT Ads management for New Zealand businesses, helping you reach high-intent customers and build a competitive advantage before the channel becomes crowded.
New ad channels do not come around often. Adhesion’s Auckland-based team provides ChatGPT Ads management for New Zealand businesses, helping you reach high-intent customers and build a competitive advantage before the channel becomes crowded.
Results
We were one of the first international markets outside the US to get the platform on 17 April 2026. With CPC bidding, server-side conversion tracking, and a self-serve Ads Manager now fully up and running - and zero minimum spend required - this is no longer a test pilot. The channel is open for business.
Here is what most marketers miss: a keyword tells you what someone searched, but a conversation tells you what they are actually thinking through. When someone asks ChatGPT, "I run a 10-person Auckland service business spending too much time on manual quoting, what software should I look at?", they have handed you their exact situation, their constraints, and their buying stage in one sentence.
No keyword in history has ever done that.
What's changed: Targets the meaning of a buyer's situation, not just isolated search terms.
The advantage: Capture high-intent leads who are describing their exact constraints to AI.
Best for: B2B services, SaaS, professional advisory, and high-ticket e-commerce.
Unsure where to start? Explore our AI Strategy service.
ChatGPT Ads do not sit at the top of a search page fighting ten other links. They appear directly below the AI’s answer, clearly labelled "Sponsored", right after the buyer has been satisfied by a response. To earn a click here, your ad copy cannot be generic. It must complement what the AI just told them and offer the exact logical next step for their specific situation.
Ad placement: Directly below the AI's response in a dedicated "Sponsored" box.
Copy strategy: Ad copy must complement the AI answer, not fight against it.
Catalogue ads: E-commerce stores can import live product feeds to generate automatic retail ads.
Right now, cost-per-click rates are sitting in the few-dollar range because competition in New Zealand is low. But the real reason to start today isn't just cheap clicks - it is data.
The brands that get in early build a compounding history of conversion and context-hint data that late entrants simply will not be able to buy two years from now.
Current cost: Average cost-per-click is sitting in the low few-dollar range.
Bidding models: Supports Cost-Per-Click (CPC) and Cost-Per-Acquisition (CPA).
Measurement: Full website conversion tracking available to prove ROI from day one.
We do not assign junior staff to learn a new platform on your budget. We apply years of paid media discipline to a new channel, handling the entire process in-house.
Every time a new advertising platform launches, it rewards the exact same fundamentals: clear business goals, relevant creative, and accurate conversion tracking.
Because our team has watched Google, Bing, and Meta evolve over the years, we treat ChatGPT Ads with strict paid media discipline rather than treating it like a mystery.
We do not use traditional keyword lists. We map out the actual real-world scenarios and questions your buyers bring to ChatGPT. We then build targeted context prompts that match those exact buying situations, ensuring your budget only reaches conversations where your brand adds genuine value.
Because this channel is young, performance will fluctuate. If a cost-per-click spikes or a prompt stops converting, you will hear it from us before you see it in a monthly report. We will tell you what changed, what we think caused it, and what we are doing to fix it.
Testimonials
4.9 star rating
from 80+ verified Google ReviewsWe moved to Adhesion from another agency and we have been nothing but impressed with their exceptional service. With Jen and Ricki-lee's support we now have clarity on our strategy and the performance of our campaigns has significantly improved. Jen is a truly dedicated account manager who goes above and beyond for her clients. Highly recommend Bobby, Jen, Ricki-lee, Thomas and the team at Adhesion
Adhesion have consistently provided great service for the past 9 years that I have worked with them. The team is friendly, helpful and knowledgeable. Thank you to Jen, Peter and Courteney for all of your hard work and guidance.
Working with Jennifer from Adhesion has been a real asset to our business. She’s proactive, reliable, and always focused on helping us achieve better results. I’ve come to trust her judgment and appreciate the way she partners with us to navigate a competitive environment. Having someone like Jennifer on our side gives us confidence that we’re making the right moves to grow our business.
Peter has been fantastic to work with, proactive, clear in his communication, and genuinely focused on getting the best results. Highly recommend his support
We have been working with Ricki-lee from Adhesion with our online marketing for a while now and I can tell you she is full of great ideas for getting people interested and contacting our business. In fact, Ricki-lee is now a very important part of our team, and I can't recommend her, and the team behind her, highly enough.
I've really enjoyed working with Jen and Ryan from Adhesion! They've been very responsive and knowledgeable and have gone out of their way to help when I've needed campaigns setup in short notice. Highly recommend the team at Adhesion!!!
Very efficient in getting a result.
I have been with Adhesion for a couple of years and I am very confident that they are working in my best interest. Peter Volkov communicates well with me and picks up concepts about my business quickly. I am doing well in my business as a result of Adhesion's commitment to their client. I previously had an unfortunate experience of working with a large company who promised the world, charged the earth and delivered nothing of value. The difference now is outstanding.
Working with Adhesion I have found them to not only be very helpful but also reasonable and fair on pricing
After years of watching clients get burned by faceless agencies and one-person marketers who vanish overnight, finding Phillippa at Adhesion felt like a revelation.
Ricki-Lee was an amazing account manager. Always pro-active and looking for improvements to my campaign. Would highly recommend!
A huge thank you to Adhesion, and especially to Ricki-lee, for being an absolute rockstar with my ad campaigns! From the very start, she’s been incredibly responsive—always quick to answer any questions and on top of everything to make sure my ads are running smoothly. I love how creative she is, the way she puts the ads together is just perfect! She continuously monitors and optimizes them, making sure they perform at their best. If you're looking for someone who truly cares about your success and delivers amazing results, Ricki-lee is the one!
I've had the pleasure of working with the Adhesion team for years, and they have consistently provided professional and valuable services. The entire team is fantastic to work with, and Courteney, in particular, stands out for her attentiveness and responsiveness. Her keen attention to detail and dedication to delivering top-quality service have greatly benefited our projects. I highly recommend Adhesion for their expertise, reliability, and outstanding customer support.
Adhesion, Jen & Court have taken our online marketing strategy from strength to strength over the many years we have been using them for Gordon Harris. Courteney is an absolute star! Their knowledge is deep and broad, keeping us up to date with the latest opportunities to make our campaigns work better. Highly recommend.
I worked with Reuben @ Adhesion through a previous business which was sold and a new start up business of mine. Very prompt at setting up new campaigns, sorting issues and implementing changes. Nothing was ever an issue and all campaigns delivered acceptable results. Would recommend to any small business owner looking for a more personal agency.
We've been working with Courteney from Adhesion for a year now and it's one of the best business decisions we've made. The growth in online sales, as well as in-store referrals, is testament to Courteney’s expertise. Her communication is superb, she offers practical advice, and nothing is a problem. Highly recommend!
I have been using adhesion for about 2 months now and my ads and revenue has increased significantly, not too mention there customer service is 5 star. I will carry on working with this company and Rueben Thank you for great work. I highly recommend after using many different agency’s over the last 2 years in NZ and AU. Thanks Again
Great team and great service. Happy to recommend to any business.
Adhesion Marketing - how lucky I am to have been referred to you guys! I don't want to bore anyone with the long list of woes I suffered in the course of previous forays into - what seems to me - to be a virtually unregulated industry. Suffice it to say I appreciate your holistic approach, your expertise, your integrity, your billing transparency and, above all, the fact that you steer well away from the 'bulls...t baffles brains' approach when you deal with clients. Tony, Jessica and Martine and the rest of the team I have not had direct dealings with - you have earned my highest commendations.
Was referred to Adhesion by our web developer! Such an easy business to work with, and Jennifer always goes above and beyond for us!!! Would definitely recommend!!!
The team have been fantastic at Adhesion with real, actionable advice and results. We work in a narrow industry where our audience is not as digital savvy as the rest of the world has become used to. We are seeing increased conversions and better lead quality and it's been a great journey so far. Thanks crew, much appreciated!!
A good agency turns down more budget than it takes on. This platform is not a magic replacement for Google Ads, and trying to force it on the wrong business is a waste of time. Here is our honest read on when you should wait:
Right now, location targeting on ChatGPT is limited to entire countries. You can target New Zealand, but you cannot isolate Auckland, Wellington, or Christchurch yet. If you are a local trade or clinic that only services one city, this platform will waste your budget on nationwide reach.
Stick to Google Ads until local targeting arrives.
ChatGPT Ads is an additive layer designed for considered purchases, where buyers spend weeks researching, comparing vendors, and shortlisting options. Google Ads, Bing Ads, Facebook & Instagram Ads are better at generating immediate results.
OpenAI completely excludes several industries from advertising. If your business operates in healthcare, legal services, finance, lending, gambling, or alcohol, the platform is strictly closed to you.
We do not hide our costs or lock you into fixed contracts. You control your ad budget, starting from as little as $25 per day, which you pay directly to OpenAI.
| Monthly ChatGPT Ad Spend | Adhesion Management Fee |
|---|---|
Up to $900 | $399 |
Up to $1,200 | $439 |
Up to $1,500 | $469 |
Up to $2,000 | $529 |
Up to $2,500 | $589 |
Up to $3,500 | $699 |
Up to $4,500 | $779 |
Up to $6,000 | $839 |
Up to $10,000 | $999 |
Up to $15,000 | $1,399 |
Up to $20,000 | $1,799 |
Up to $25,000 | $2,099 |
Up to $30,000 | $2,499 |
Above $30,000 | POA |
Don't wait until your competitors drive the click costs up. Get in touch with our Auckland team today for an honest review of whether ChatGPT Ads are a good fit for your business right now.
If you cannot find the answer to your questions here, feel free to contact us and we will get back to you right away.
Paid ChatGPT Ads place your brand in a labelled "Sponsored" box below the AI’s answer. Organic AI visibility (often called GEO or Generative Engine Optimisation) is the practice of getting your brand cited inside the actual organic AI answer. We often run both together, but they are completely separate strategies.
No obligation. Avg. response 3 hrs.
